Energy Efficiency Messaging Pack

Doubling down on energy efficiency globally will improve energy security, affordability, and accessibility while supporting economic growth. 

Energy efficiency is often called the “first fuel” for good reason: it delivers immediate benefits for people, businesses, and the planet. At COP30, Mission Efficiency is calling on global leaders to seize this opportunity and double the global rate of energy efficiency improvements by 2030 — a critical step toward meeting Paris Agreement goals and unlocking economic growth. 

This messaging pack includes key talking points on the opportunity of efficiency, sectoral solutions that are ready to scale, and a call to action around COP30.  

Solutions Ready to Scale 

Mission Efficiency brings together engineering firms, energy service companies, financiers, NGOs, and technology providers to share proven solutions that can be deployed now: 

• Buildings: Up-to-date codes, retrofits, and efficient appliances can cut energy intensity by up to 22%, saving $1.5 trillion globally and improving resilience. 
• Industry: Economically viable measures could reduce industrial energy use by 30–60%, saving $437 billion annually and cutting 4 Gt of CO₂. 
• Transportation: EVs are 2x–4x more efficient than combustion cars, and smart land-use policies can reduce midcenutry greenhouse gas emissions by 33%. 
• Grids: Virtual power plants and distributed energy resources can reduce peak demand and costs, while advanced grid technologies accelerate clean energy integration. 

For each sector, we begin with systemic examples and dive down into product-level interventions that are ready to scale — giving a range of actions for different decision makers.  

Call to Action at COP30 

Mission Efficiency urges governments, businesses, and civil society to: 

• Set ambitious national and local efficiency targets. 
• Support policies that unlock private investment and public-private partnerships. 
• Build coalitions to accelerate deployment of efficiency solutions worldwide.